How Florida Business Consulting stand out in the highly competitive direct marketing industry

How Florida Business Consulting stand out in the highly competitive direct marketing industry

July 14 2017

Miami-based sales and marketing company Florida Business Consulting are experiencing phenomenal demand for their services, and the firm has revealed their strategy to stand out in the highly competitive direct marketing industry.

How Florida Business Consulting stand out in the highly competitive direct marketing industry

Florida Business Consulting offers companies of all sizes and budgets the opportunity to increase their market share and raise their brand awareness, and they have elevated themselves into a position as one of the leading direct marketing firms in the U.S.

Established in 2013 by Managing Director Eric Martin, Florida Business Consulting identified a gap in the market for interactive and personalized marketing solutions - capitalizing on a growing consumer demand for below the line marketing. The Miami-based firm specialize in customer acquisition through face to face promotional marketing and sales campaigns. �People buy from people, and customer experience is what dictates marketing success in my opinion. Utilizing the human element puts a face to a brand, allows us to build relationships with customers, instil consumer confidence and build brand loyalty,� commented Mr Martin.

Florida Business Consulting believes that the following four reasons are what makes them stand out.

1. High customer service standards
Florida Business Consulting has incredibly high customer service standards, putting customer service at the top of their agenda. They promote the philosophy that a happy customer is a long-term and loyal one.

2. The Human Element
Advances in technology have provided a plethora of marketing channels for companies to reach customers; however, those advances have meant that marketing has become impersonal. Florida Business Consulting identified a gap in the market for marketing solutions that utilize the human element and deliver �the personal touch�.

3. People
�Our people are our business and the secret to our success,� commented Mr Martin. The sales and marketing specialists believe much of their success can be attributed to the incredibly enthusiastic and talented group of people they work with. Our people work hard to represent our clients with complete confidence, professionalism and transparency. Our clients know their brand is safe in our hands,� commented Mr Martin.