Fundraising

A pledge card

Charitable fundraising, reduced to what must be true before anyone asks for a gift.

A route sketch. Not a record of a client campaign.

  1. 01The charity’s name and the use of the gift are on the card.
  2. 02The canvasser can explain both without a script longer than a breath.
  3. 03A gift that cannot be described does not go on the route.